About David Foy

David Foy

David Foy, President

David joined AGENCY59 RESPONSE in 1997, and has over 25 years of advertising and direct marketing experience. David oversees program planning, and strategy for the company’s clients.

He is a seasoned player with extensive experience in a wide variety of business sectors including, financial, automotive, telecommunications, energy, packaged goods, government and Not-For-Profit.

David’s community activities include serving on the Board of Directors for Second Harvest, Canada’s largest perishable food recovery program. He has also served on communication task forces for both the Canadian Cancer Society Ontario Division and The Arthritis Society.

David holds an Honours B.A. in Management Economics from the University of Guelph. He is a member of the Canadian Marketing Association and the Direct Marketing Association of Toronto.

He currently plays to an 11 handicap… desperately trying to hit the elusive single digit handicap.

AGENCY59 Response is seeking a Production Manager

by | October 26th, 2015

Who are we? We’re a mid-size, mid-town shop with some of the best brands you could hope to work on. We’re passionate about driving results, brilliant creative, awards and happy clients. While we may work hard, we love having fun too. Position Overview: Manage print production of direct mail and integrated projects for marketing campaigns. Job responsibilities include:

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What is SWOT and why should I use it?

by | April 22nd, 2015

The SWOT analysis is a marketing tool to help us decide on the profitable action we can take. There are two steps that I use to make my SWOT analysis even stronger. The first is to make sure that when I think about the external opportunities and threats, I think about what is happening outside […]

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Increase Response – Say What You Mean

by | March 11th, 2015

After reading this sign, would you think about and actually climb over the railing? Here are two connecting points to show you how to increase the impact of your communication to get your recipients to do what you want. The English language is “backwards” sometimes. Instead of saying what we mean, we say what we […]

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Social Media Engagement Drives Customer Loyalty, Higher Spending.

by | January 25th, 2012

“Despite the proliferation of corporate Facebook pages and Twitter accounts during the last couple of years, most businesses still effectively remain on the sidelines.”  Here’s why it’s time to put social media to work. When I read the latest research from Bain & Company on social media engagement, I felt a sense of relief to […]

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